Research | 10 November 2023 00:00
Original-Research: Mexedia S.p.A. SB – from GBC AG
Classification of GBC AG to Mexedia S.p.A. SB
Company Name: Mexedia S.p.A. SB
ISIN: IT0005450819
Reason for the research: GBC Italian Champions
Recommendation: BUY
Target price: 46.50 EUR
Last rating change: -
Analyst: Matthias Greiffenberger, Marcel Schaffer
„Technology company with communication super app“ Transformation into a technology company in the area of Customer Engagement Business Services
Mexedia S.p.A. – Società Benefit (Mexedia) is a tech company that started in the telecom business. Mexedia serves as an intermediary for wholesale SMS and voice traffic, facilitating interconnections between carriers. In the telecommunications industry, international phone calls and SMS messages are treated as tradable commodities that are exchanged wholesale between telcos. Voice traffic pertains to international calls while A2P SMS traffic refers to messages received through apps. Mexedia also offers fixed and cost-effective real-time liquidity to its partners for voice and SMS services trading. This liquidity is secured against the receivables of insured debtors of its partners. To accomplish this, Mexedia conducts auctions of insured receivables from debtors to investors in asset-backed securities and liquidity providers through the Mexedia Exchange. This activity generates an arbitrage margin for Mexedia by capitalizing on the spread gained from advancing money in real-time against the auction of its receivables. Mexedia’s telecom business has exhibited strong growth and profitability and the transition into a tech company is focused on offering advanced customer engagement business services to its clients. To achieve this, Mexedia has developed the Super App Mexedia ON, an innovative platform, which Gartner defined as a “technological composer”, that integrates modular and easily manageable solutions, allowing businesses to enhance customer interaction and optimize company operations, leading to significant savings in both costs and time.
Mexedia ON specializes in services such as Customer Experience, Business Automation, and Business Intelligence. It leverages the latest technologies, from AI models to IoT systems, and unconventional channels, like Augmented Reality and Virtual Reality, which companies can use simply and intuitively within the platform.
In 2022, the company experienced a 6.9% increase in revenue, reaching € 140.9m (PY: € 131.8m) due to new and better deals in voice and SMS traffic. The majority of revenue was generated by their Irish subsidiary using a classic business model. Despite an increase in expenses, the EBITDA showed a significant improvement with an 18.7% increase to € 8.37m (€ 7.05m). The net result increased by 49.8% to € 4.43m (PY: € 2.96m).
A key cornerstone of their growth strategy is going to be the new Mexedia ON platform, designed as a Super App for businesses, especially in the phone industry, to improve customer engagement and provide a seamless and consistent experience. The platform offers many features including virtual agents and assistants, omnichannel communications, automation, data analytics, and innovative channels such as augmented reality and virtual reality. It also includes an app store to activate both proprietary and third-party Mini-Apps, ensuring a wider range of choices. A catalog of tailor-made solutions can be activated based on individual needs: SMS, chat, voice, relational AI, payments, and authentications; but also augmented reality and voice smart assistants. A mini-App for every objective.
We expect Mexedia to generate revenues of € 324.11m in 2023, followed by € 361.22m in 2024 and € 397.29m in 2025. The company has expanded into the US, strengthened its position in existing markets and diversified its customer base. We forecast a steady upward trend for Mexedia in the coming financial years.
Based on our DCF model, we have determined a price target of € 46.50 and, against the backdrop of the high upside potential, we assign a BUY rating.
Die vollständige Analyse können Sie hier downloaden:
http://www.more-ir.de/d/28209.pdf
Kontakt für Rückfragen
GBC AG
Halderstraße 27
86150 Augsburg
0821⁄241133 0
research@gbc-ag.de
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Disclosure of potential conflicts of interest in accordance with Section 85 WpHG and Art. 20 MAR The following potential conflict of interest exists at the company analysed above: see individual studies; a catalogue of potential conflicts of interest can be found at:
https://www.gbc-ag.de/de/Offenlegung
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Editorial deadline: 06.11.2023
Date and time of completion of the research report (german version): 09.11.2023 (08:13 am)
Date and time of the first disclosure of the research report (german version): 09.11.2023 (10:00 am)
Date and time of completion of the research report (english version): 09.11.2023 (8:07 pm)
Date and time of the first disclosure of the research report (english version): 10.11.2023 (10:30 am)
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